COMINGSOON
The everyday favourite
The Original Tee
White tee. Happy glasses.
Instant club spirit.
A little less serious. A lot more fun.
Any drink.
Anytime.
Anywhere.
A better way to cheers.
Meet your new party trick
Same friends. New cheers.
Give the old cheers a huge upgrade. Grab a friend and your favourite drink. Clink firmly, in this order:
- Top
- Bottom
- Top
- Top
- Bottom
TBTTB. Ridiculous? A little. Fun? Absolutely.
The first collection · Coming soon
Wear it. Share it.
New cheers it.
A little something for the people who take having fun seriously.
First collection coming soon. Register your interest. No payment taken.
COMINGSOON
COMINGSOON
A kitchen conversation starter
the Tea Towel
A handy reminder to make a little
more room for fun.
COMINGSOON
For the next bright idea
The Club Notebook
For bright ideas and
plans with friends.
ANY DRINK. ANYTIME. ANYWHERE.
You sound like one of us
Good company.
Excellent cheers.
A club for people who want more than old cheers can ever deliver. If you believe the best moments deserve something better, you’re in good company.
The New Cheers began between friends when we decided to improve an age-old classic: top, bottom, top, top, bottom. It became so clear, it was so much better, so we kept doing it. Now it has a name, a club, and possibly a tea towel.
A few things you might be wondering
Glad
you asked.
A few big questions.
Here’s what you need to know.
What is The New Cheers?
A playful twist on the old cheers: five clinks in the order top, bottom, top, top, bottom. Try it with a friend. The laughter tends to take care of itself.
Why should I try the new cheers?
you’ll have 85% more fun guaranteed!
What does TBTTB mean?
Top. Bottom. Top. Top. Bottom. You’ve already learnt it.
Does it have to involve alcohol?
Nope. Any drink, anytime, anywhere. Whatever’s in your glass, you’re welcome.
How do I join the club?
Add your name and email in the club section to hear about club news and upcoming merch.
When will the merch be available?
Our first collection is coming soon. Register your interest to hear when it’s ready to order. Prices and delivery dates will be shared before any paid pre-orders open.